Proteinclub.shop

Identity design, website design and execution. 

Client

Protein club sells premium sports supplements to athletes and professional bodybuilders. The company wanted to diversify its target customer thus wanted a logo and an online platform to sell its products.  

Protein Club represents purity and wellness. The main product line is protein powder.

Branding

Protine Club approached me with a requirement for website to showcase its product variants. The company was did not have a brand strategy or a style. We started off with discussing the vision of the founder Mr. Prakash, which was to provide good quality foreign sports supplements to the Indian customers. 

A desk research gave us following insights :

Most common product among sports enthusiast in India is Protein powder 

Price range of protein powder is INR 1000/- to 20000/-

India's supplement industry is in rapid growth, and so are the counter fits.

 Competitive Analysis :  dsgsdrgdhfghfjnjjjjjvnnmgfgjkllllllllllllllllllllllllllllllllllllllllgfdngjnfsjgKGJJnvsntgkjsnjktvnwjkbntvshgrsghrvhwuirhtgvtnghk

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The brand story :  dsgsdrgdhfghfjnjjjjjvnnmgfgjkllllllllllllllllllllllllllllllllllllllllgfdngjnfsjgnvsntgkjsnjktvnwjkbnJHJJHJHJtvshgrsghrvhwuirhtgvtnghk

nposioIPOIJEIOJQWIOJFODNVXNFOVJNFOXMB OCFMBOMDGOBMOGIBMGOIBMODMBOGDMBOM DNGHNB IVSBNBK,ASNTKANBAJRIOIAO NKTNK JSNETIVSITVJ LNSTLVJITJVIOA TJ AJTIOAJVIOATHOT NVTNJSVOSNVTIOATIOAJVOTAJOTVIATONVAOTHJHJHJHJJJNOAVOIAHTIOAH NTBURAYTBV BATBVUITAEOTNVATIBVHBTVBSTBV   It represents authenticity and purity. 

Brand purpose  : To serve Indian market with international sports supplements at affordable price, this promoting a healthier fitness community. 

Brand vision : To be one among the top curator of sports supplements among the world, that cater to Indian market.

Brand vision : To be one among the top curator of sports supplements among the world, that cater to Indian market.

Brand Mission : Protein clubs mission is to educate and thus eliminate the entirety of fake sports supplements from Indian market. 

Brand Value : Protein clubs holds the value of wellness through authentic and pure means.  

Brand Personality : Genuine, Informative, credibility through experience. 

Mobile site 
Content, icons & elements 
Image style examples

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